Assess for Success: Marketing Analytics and Measurement

Name: Assess for Success: Marketing Analytics and Measurement
Price: 49 USD
Availability: InStock
Rating: 4.6 (2309 reviews)

Coursera · beginner · 18h

★ 4.62,309 reviews$49/moCertificate included

Assess for Success: Marketing Analytics and Measurement is the fifth of eight courses in the Google Digital Marketing & E-commerce Certificate. This course explores marketing analytics practices and tools. Digital marketing and e-commerce professionals are expected to analyze data from various sources (such as web pages, digital marketing channels, and e-commerce sites) and use them to gain customer insights.

Skills covered

Analytics Performance Measurement Content Performance Analysis Spreadsheet Software Media Buying Marketing Planning Paid media Digital Marketing Digital Marketing Campaigns

View course on Coursera →

Disclaimer

Suggestions only — review each course yourself to judge whether it meets the role's requirements. Completing a course doesn't guarantee proficiency or that you'll qualify; hiring standards vary by employer.

We may earn a commission through some course links.