2026 Market Research: Consumer Behavior & Psychology
Coursera · 4h
$49/moCertificate included
If you have a business idea or an existing business that is researching new directions or strategies, you will learn to conduct market research using the following methods: Interviews, Surveys, Focus groups, Measuring data and KPIs, Using industry reports. After going over standard industry research, you will also learn marketing psychology.
Skills covered
Disclaimer
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