Introduction to Marketing
Coursera · 12h
★ 4.813,498 reviews$79/moCertificate included
Taught by three of Wharton's top faculty in the marketing department, consistently ranked as the #1 marketing department in the world, this course covers three core topics in customer loyalty: branding, customer centricity, and practical, go-to-market strategies. You'll learn key principles in branding, customer centricity, and go-to-market strategies.
Skills covered
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