Strategic Selling and Account Management Specialization
Coursera · beginner · 40h
This Specialization prepares you to succeed in today’s complex, fast-evolving sales and account management environments. Across three courses, you will learn how to navigate digital-first sales cycles, engage diverse stakeholders, and build trust through consultative techniques grounded in real buyer behavior. You will practice mapping account dynamics, identifying opportunities for cross-sell and upsell, managing sentiment shifts, and leading virtual or hybrid client engagements with confidence.
Skills covered
Disclaimer
Suggestions only — review each course yourself to judge whether it meets the role's requirements. Completing a course doesn't guarantee proficiency or that you'll qualify; hiring standards vary by employer.
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